Rexam, the global beverage can maker and number one in South America, recently worked with Devassa Brewery to launch a collectable range of beverage cans to promote their partnership with the movement #RIOEUTEAMO (Rio I Love You).
The new labels use Rexam's EditionsTM Super Premium technology which allowed the production of seven different labels made by a combination of the brand name, Davassa and photos of the landscape of Rio de Janeiro.