This year, Graphispag seeks to expand its reach and connect with companies and professionals from more industrial sectors that incorporate printing into their production processes to invite them to learn about the latest graphic technology with which to increase the value of their products. The trade show, which will be held from October 1 to 3 at Fira de Barcelona's Gran Via venue, will also look for visitors interested in applying printing solutions in areas such as textiles, sports articles and equipment, decoration and furniture, automotive, or consumer electronics, among others.
The president of the Graphispag Organizing Committee, Xavier Armengou, highlights the opportunity that the trade fair will provide “for professionals from different sectors, in addition to graphic services and visual communication companies, to discover the improvements in the automation and efficiency of the new printing equipment, as well as forms of customization of all types of surfaces and objects.”
The majority profile of the public and the priority for Graphispag falls into the sectors of graphic services, commercial, documentary or promotional printing, design and advertising, packaging and labels, large format and publishing sector. For all of them, the Fira de Barcelona trade show showcases a commercial offer that is very representative of the current market with which manufacturers and distributors present and explain in first person the latest developments in graphic technology and raw materials, as well as their applications to improve and make more sustainable. traditional graphic products or other new ones that can be created.
At the same time, and in order to increase the drawing power of the fair, Graphispag will dedicate special attention to industrial printing that is used in other productive sectors such as textiles, sports articles and equipment, decoration, furniture, automotive or consumer electronics. New visitors from these areas will be able to find in the stand area equipment, machinery and printing technology, inks and media with which to improve efficiency and optimize processes, in addition to increasing the value of their products through personalization. Likewise, the organization will add content for these groups in the agenda of activities it is designing.
In this sense, Graphispag is expanding the usual collaboration agreements with new entities and professional associations related to industrial sectors, as well as identifying companies that include printing in their processes in different Spanish regions to invite them to learn about the fair and graphic technology and materials they can find.
New products for the Spanish market
Organized in collaboration with the Graphispack Association, Graphispag will be the only graphics trade fair in 2024 in Spain and foresees the participation of more than 140 brands and 11,000 professional visitors. The show expects to exceed 6,000m2 net of commercial exhibition and activities in pavilion 2 of the Gran Via venue of Fira de Barcelona.
Emg, Epson, Fujifilm, Heidelberg, OPQ Systems, Realisaprint, Roland, Siesa, Brother, Comart, Unión Papelera, Zund, Ferpa Graphic, Digital Print, Ribera Digital, Dpi's, Swissaprint, Mastertec, Framun, Trotec, Esko, Comexi, Hatapress or Letra Corporea are some of the 80 companies that, so far, have already confirmed their participation and that will take advantage of Graphispag to present their new products in a personalized way to the national graphics market.
Graphispag will also include different inspiring activities such as presentations, exhibitions, demonstrations or themed guided tours, among others, that help graphic companies to innovate and contribute to spreading the value of printing to professionals in other industrial sectors.
