Help and Learning

How modern marketing can be future shaping

By Mark Hinder, Responsible for Business Development Programmes, Ricoh Graphic Communications, Ricoh Europe
Do you know what value your business brings to its clients? If you do then how does this align with your marketing mission? What difference will marketing make to your organisation? Why should you embrace marketing to promote your value? When should you start your marketing? Who should you be marketing your value to? How will you know if you need a marketing plan to deliver an effective marketing solution?

How Print Enhances a Lifetime of Learning

By Erwin Busselot, Director Business Innovation & Solutions, Ricoh Graphic Communications, Ricoh Europe

During the summer holidays some children in The Netherlands received Letter Fun Packages from De Bollebozen Boekieclub, the Youth Education Fund, and the VoorleesExpress Foundation.

Connect at Xeikon Café Graphic Arts

Conference program, live demos and networking on digital print production

Are you rising to today’s industry challenges?

By Sander Sondaal, Director Commercial Print Sales, Ricoh Graphic Communications, Ricoh Europe
The operational business climate for Print Service Providers (PSPs) is under enormous pressure from some major challenges – high and rising energy prices, increasing paper costs and availability issues, and a shortage of skilled labour.

What will your next innovation be?

By Erwin Busselot, Director Business Innovation & Solutions, Ricoh Graphic Communications, Ricoh Europe

Innovation and evolution are constants in the graphic arts industry. Ways to enhance, improve and perfect are always being explored.

How disciplined is your operation?

By Erwin Busselot, Director Business Innovation & Solutions, Ricoh Graphic Communications, Ricoh Europe

Is your operation as disciplined as it could be? Is it able to deliver value to your clients in a clear way? Does it have an identifiable value discipline?

Are you capitalising on promotional direct mail’s post pandemic effectiveness?

By Erwin Busselot, Director Business Innovation & Solutions, Ricoh Graphic Communications, Ricoh Europe
At the start of the pandemic there is no doubt that demand for direct mail benefited from a captive audience. It quickly became a powerful communication channel to connect with recipients in their homes.
Two years on from the first lockdown, direct mail is still proving incredibly effective.

Take a crash course in decoding your clients’ marketing messages

By John Blyth, Marketing and Communications Manager, Ricoh Graphic Communications, Ricoh Europe

While overseeing the preparation and production of hundreds, or even thousands, of print jobs a day, it is natural to give each separate printed item that goes through your workflow only the scarcest of glances.

Privacy, Pandemic, Print and Protection

The GDPR has been enshrined in EU law for four years now. In the intervening years the workplace has been transformed and so too have the needs of organisations to safeguard data from internal and external threat vectors including cyberattack, data breech and non-compliance.